EAGLE EYE YOGA
THE CHALLENGE
They had a vision but nothing tangible. They needed a name, a brand, a studio, and everything in between to bring their yoga concept to life. The vision? A southwest Native American vibe.
THE APPROACH
We rolled up our sleeves and got to workshopping: creating the brand identity, building the website, designing retail/studio spaces, mapping services & processes, and developing merchandise.
THE WORK WE DID
Brand Strategy & Identity:
Brand Foundation & Positioning
Logo Design & Visual Identity
Brand Architecture & Offerings
Workshops & Brand Development
Growth & Outreach:
Automated Growth Systems
Outreach & Community Engagement Strategy
Digital Presence & Website:
Website Design & Development
Local SEO & Search Optimization
CRM & Lifecycle Strategy
Social Media Strategy & Digital Activation
Retail & Merchandise:
Retail & Studio Design
Merchandise Design & Development
Creative & Content Production:
Photography & Visual Content
Social Media Content & Paid Media Strategy
Murals & Signage
THE IMPACT
After a few workshops, and ongoing consulting, we brought their dream to life with a fully launched brand that felt cohesive and fresh. The logo used as a “Y” in yoga brought it over the edge and a perfect branded staple for merchandise. Since launch they sell out of their 20+ classes weekly.